This Year, More People Planning to Dine Somewhere New for V-Day
Valentine's Day is one of the busiest restaurant days of the year, and that's even with 54% of people saying that they either stay home and cook (30%), order in (5%) or don't celebrate at all (19%). The 42% of folks who do go out plan on trying someplace new (that they haven't been to before) this year; in fact, 43% say they plan to visit a new restaurant for V-Day this year (compared with only 29% last year). While 22% say they will hit an old favorite, there were a fair share of procrastinators in the bunch, as 29% hadn't decided on their plans at the time of the survey.
Will you be dining out?
No, I'll celebrate with a home-cooked meal: 30%
No, I'll be ordering in: 5%
I'll be celebrating, but not with a meal: 4%
Don't plan to celebrate at all this year: 19%
Where will you be dining out?
Someplace new: 43%
Haven't decided: 29%
Old favorite: 22%
Don't know/my date will surprise me: 6%